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You Don't Have To Be Big To Go Digital

Posted by Harriet Schneider on Feb 4, 2020 8:00:00 AM

Addressing the five common worries SMBs have over digital technologies

Digital technology is a hot topic in the IT world today. The media is buzzing with tales of total transformation occurring in a wide range of industries, from ride sharing in the automotive industry to the influence of Amazon® in the retail industry. Whenever such an abundance of hype arises around a topic, misconceptions inevitably creep into the dialogue. A common misconception plaguing small to medium-sized businesses (SMBs) is that their size may hinder them from joining the ranks of the digital-enabled.

This is far from true. SMBs can engage in digital strategies as well as any company. In fact, the SMB’s size often provides advantages, such as greater agility. In this paper, we address some of the common worries SMBs express and explain why digital technologies are essential for any growth-centered company, no matters its current size.

How do you identify the obstacles?

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Topics: Digital Transformation, Small Business, SMB

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Embracing thought leadership as a pathway for growth, represents the true spirit of progressive change that will make a difference in technology-driven industries. As a consulting company, ICCG customers look to us as their value-added resource. They expect us to be proactive about solving their immediate challenges and we don’t take that responsibility lightly. It is this that drives us to share our best practices, knowledge-base, years of experience, and tried and true methodologies. These have been the hallmarks of our corporate brand.

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