Today’s fashion companies have an unprecedented opportunity to move their businesses closer to the consumer than ever before. As the fashion value chain continues its evolution into a collaborative global network, omni-channel insights are fueling business and manufacturing decisions. Information gathered from shoppers can flag everything from sourcing, to design, to distribution of products.
Successful companies must be flexible, adaptable to change, and able to respond quickly to consumer desires. With the right technology tools, they can. What are the top 4 concerns for the fashion industry?