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How Being In Control Of Your Data Is The Key To Sales Success

Posted by Harriet Schneider on Nov 19, 2019 8:00:00 AM

One of the common pushbacks with the use of analytics relates to the perceived ubiquity of imperfect data. This sentiment should be familiar to many: "We can't properly analyze and make decisions until we have corrected the quality issues in the data." Unfortunately, analytics must often be based on incomplete or "dirty" data. The first step in dealing with this reality is to understand and accept that information will likely never be perfect.

Sales professionals rely on an array of different criteria to be successful: strong personal skills, a good product, reliable technology, and efficient processes. To help sales reps be more effective, organizations have made huge investments in customer relationship management (CRM) systems and other technologies.

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Topics: Business Intelligence, BI, Cloud BI, Networked BI

How Is AI Lowering The Barrier To Entry For BI And Analytics?

Posted by Harriet Schneider on Feb 19, 2019 8:00:00 AM

According to Gartner, more than 3,000 CIOs ranked Business Intelligence (BI) and Analytics as the top differentiating technology for their organizations. If BI and Analytics is such a game-changer, then why is the average adoption rate in organizations only 32%? Despite the efforts of Cloud BI vendors making it easier for users to acquire, explore, and analyze data sources without IT dependency, lack of data literacy and analytic skills still hinder widespread adoption for data-driven decision making.  But the industry is undergoing a fundamental transformation. The mainstream arrival of Artificial Intelligence (AI) brings with it the potential to finally meet the demand for actionable, enterprise-wide, fact-based decision making.

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Topics: Artificial Intelligence, Machine Learning, Business Intelligence, Cloud BI, Data Visualization, Networked BI

About ICCG

Welcome to our Blog - ICCG Insights!

Embracing thought leadership as a pathway for growth, represents the true spirit of progressive change that will make a difference in technology-driven industries. As a consulting company, ICCG customers look to us as their value-added resource. They expect us to be proactive about solving their immediate challenges and we don’t take that responsibility lightly. It is this that drives us to share our best practices, knowledge-base, years of experience, and tried and true methodologies. These have been the hallmarks of our corporate brand.

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