This time last year, we looked at the Fashion Revolution movement and its clarion call for transparency across fashion supply chains. Since then, the movement has gained even more momentum; 2017 numbers reflect greater participation on social media with more consumers asking #whomademyclothes, and more workers posting photos of themselves replying, #imadeyourclothes.
Crucially, more brands are responding to the demand for transparency. 2017’s Fashion Revolution Week had over 1,000 mainstream clothing brands respond to #whomademyclothes, up from around 400 the previous year. It’s a safe bet that this form of engagement will keep growing in the coming years. So the real question becomes, what’s next?