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Food & Beverage: Are You Staying Competitive In This Challenging Market?

Posted by Harriet Schneider on May 26, 2017 8:00:00 AM
Having the right products with the right content and characteristics, and the right information clearly displayed is necessary but it's not enough to guarantee success for your business.
The products must also be positioned in the right places at the right time for customers to be able to buy - and that's the job of the supply chain.
To keep up with rapidly changing demand, an effective Food & Beverage supply chain must be fully in sync with the consumer through technology-enabled sensing to satisfy multiple channels with seamless visibility and fulfillment.
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We wanted to share this white paper, "Agile sensing and responding in food and beverage."
It addresses many of the challenges and changes occurring in your industry:

  • How consumers buy, and what they want to know about products, including ingredient labeling, removal of undesirable ingredients, and environmental information.
  • Increased focus on health by consumers, interest groups, companies, and governments including nutrition, healthy/unhealthy content (artificial ingredients, GMOs, sugar, salt, etc.), and environmental practices.
  • Changing supply chain realities, including new channels and the growth of multiple channels (omni-channel), proliferation of new producers and new products to compete with established branded manufacturers.
If this is something you're challenged with, let's set up a quick call. I have some ideas that ICCG has shared with other prospects and customers that helped. 


Topics: Products

About ICCG

Welcome to our Blog - ICCG Insights!

Embracing thought leadership as a pathway for growth, represents the true spirit of progressive change that will make a difference in technology-driven industries. As a consulting company, ICCG customers look to us as their value-added resource. They expect us to be proactive about solving their immediate challenges and we don’t take that responsibility lightly. It is this that drives us to share our best practices, knowledge-base, years of experience, and tried and true methodologies. These have been the hallmarks of our corporate brand.

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