With the advent of “cashier-less” stores like Amazon Go, tomorrow’s retail shopping experience has the potential to transform in a big way—but are retailers ready? We discuss the benefits and pitfalls of adopting this exciting retail technology in its early stages. Listen now and learn more about the next generation of retail software here.
Direct mail is back—but this time, it’s providing advanced analytics about the buyer journey, intent, and conversion.
In this episode, Matt Gunn chats with Tom Barbaro of PebblePost, the company that invented programmatic direct mail. As most retailers have gone digital in their marketing efforts, the mailbox has become relatively vacant, clearing the way for “digitally reactive mail”—allowing retailers to retarget customers at home and capture advanced analytics about buyer intent and conversion.
What deep learning means for Retail CX
Matt Gunn and Puneet Mehta of msg.ai, a Silicon Valley startup focused on conversational AI, discuss how deep learning will shape the future of retail as consumers engage with brands (and their AI) to achieve more personalized, intimate shopping experiences.
In this episode of Reinventing Retail, Matt Gunn and Jenny Reese Potter chat with Tomer Tagrin, CEO and founder of Yotpo: a company out of Tel Aviv that leverages user generated content throughout the buyer journey to increase trust, social proof, and sales.