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Building A Digital Transformation Strategy

Posted by Harriet Schneider on Nov 8, 2018 8:00:00 AM

In the current hypercompetitive business environment, it’s not enough to automate processes and increase efficiency. To succeed, companies need to differentiate themselves from their competitors. But with the growth of digitally savvy customers who expect more from every transaction, it’s becoming increasingly difficult to differentiate on product alone. Customers are demanding a more personal, service-oriented approach from the companies with which they do business, and the bar continues to be reset at higher and higher levels. To meet this demand, and stay competitive, companies need to move from a transaction-based model to more value-based interactions. This means putting the experience first.

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Increasingly, companies are turning to digital transformation to help them stand out in markets, both old and new, by differentiating in new and often unexpected ways. By making connections at the brand level, they can create experiences that customers and employees alike find compelling—and in some cases, forever change the way business gets done.

Read this paper to learn:

  • How to work from the enterprise out;
  • Considerations for your digital ecosysem;
  • How to follow a four-step process - Strategize, Design, Assemble, Run.
Questions on what you've read? Reach out to ICCG for answers.

Topics: Manufacturing, Fashion & Retail, Chemical, Food & Beverage, Distribution, Equipment, Digital Transformation, Digital Strategy, digital disruption

About ICCG

Welcome to our Blog - ICCG Insights!

Embracing thought leadership as a pathway for growth, represents the true spirit of progressive change that will make a difference in technology-driven industries. As a consulting company, ICCG customers look to us as their value-added resource. They expect us to be proactive about solving their immediate challenges and we don’t take that responsibility lightly. It is this that drives us to share our best practices, knowledge-base, years of experience, and tried and true methodologies. These have been the hallmarks of our corporate brand.

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